Equipment day

Our make-shift dollying shot was definitely the highlight of filming on Friday! Pushing the trampoline back wards and forwards in the gym, along with me balancing on top of it and filming a vlog same time, it was all very eventful! Although this taster of filming, finding shots and coming up with new ways to do it, is extremely exciting. So far it seems I definitely prefer filming and setting up shots, rather than editing. Considering on Friday we had no real plan of filming or any kind of concept in our heads, I feel it went really well!

Split Screen

I wanted to blog this UPS Logistics advert because of its use of the split screen throughout. It seems that this use of camera technique is growing ever popular within recent advertisements. Including the latest John Lewis advert of which I have previously blogged. I think the use of a split grabs the audience's attention more, as you have to look and identify with both sides of the screen. I'd like to explore this technique further and possibly use it within our film opening, as I feel it would be a relevant and modernized camera angle and feature

Moderator's Report- Summer 2012

Moderator's Report - Summer 2012
Below is the full moderator's report for our centre from Summer 2012 coursework unit:

"Thank you for your prompt submission of the centre’s entries for this series. The work was securely packaged, the central hub for the blogs was appreciated and the candidates’ blogs were easy to navigate, despite the additional examination related posts. The centre’s comments were clear and referred to the appropriate level and mark descriptors. Marking was in-line with what is considered to be the agreed national standard for this unit. In research and planning, there was a range of evidence in place for both the groups and the individuals. There was a clear ‘journey’ of progression from the brief to the evaluation across the sample, mainly due to the frequent blog posts. It was clear that the final moving image constructions were result of the detailed research and planning. Video-logs were strong across the sample and candidates posted regularly. It was felt that key concepts, like audience, could have been documented in more detail and the candidates should relate planning to their potential construction whenever possible. It is especially important to link all stages of planning and research when a group changes ‘concept’ midway through the process. The video work made use of forms and conventions which made them clearly readable as openings to films within their chosen genre. Use of sound and the post-production titles were particularly strong from this centre. Editing was generally well considered to create meaning for the viewer. The centre correctly identified the professional film to some of the examples and how framing was successful in creating a cinematic feel. This led to the majority of the candidates falling well inside the Level 4 criteria. In the evaluation element, all candidates responded to the seven stipulated questions showing an understanding of the key concepts, outcomes and the process of construction. A wide range of technologies was successfully employed. The mixture of video commentaries was explored here in detail. It may have been helpful for the centre to identify the different individual candidates in the group commentaries for the moderation process. Some candidates included outtakes of the evaluations, which although entertaining, was unnecessary for the moderating process. Overall, it is clear that the candidates are well supported and that they responded positively to this. The centre has fully embraced the spirit of the specification. It was a pleasure to moderate such a well organsied centre. Thank you."

Favourite Actor

Although I don't believe I have one favorite actor, Tom Hanks definitely springs to mind. His captivating voice makes all his performances gripping, although a constant battle to get the image of 'Woody' out of your head!

Saving Private Ryan

The opening to Saving Private Ryan is definitely one that lingers in the mind, long after it has been watched.

Favorite Film

Whenever the question of favorite film comes up, instantly I think of Titanic. This was the only film I ever watched as a child, which to me now, seems a little sad. I blame my nan and her very limited film collection.

Having watched through the films that were made a few years ago, these two definitely stood out the most. Although very different genre's, both gripped the audience with their ideas, particularly the choice of music used in each.

John Lewis

Yet again John Lewis have created an advert that instantly grabs your attention. The use of the split screen and different time era is really interesting and is definitely something to remember during the brainstorming of our film.

My New Bestfriend

ECS as and A2 Media Studies Course Booklet Having looked through the course booklet, it seems that this will come in very handy throughout the year!

The first of many posts..

This film includes a very wide range of filmmaking techniques and would be a really good source for revision due to the clear examples and titles throughout